SEARCH ENGINE OPTIMIZATION
Help the right customers
find your business.
People are looking for the services you offer—on Google and through AI tools like ChatGPT. We work on your website, content, and search visibility so more of the right people can discover your business and take the next step.
WHAT A CLIENT SHARED
Search visibility that connects to real inquiries.
“Our website traffic has increased ten fold since we teamed up with Eternal Fire Media! But not only have we increased traffic, we also get new customer appointments every single month from Google!”
Dr. Kat Richardson
Malabar Chiropractic · client testimonial
This is the client’s reported experience, not a promise of the same result for another business. Your starting point, competition, and scope matter.
GOOGLE SEARCH & AI VISIBILITY
People are finding businesses in new ways. We help yours keep up.
Website & search review
Review your website, search presence, and technical issues to see what may make it harder for customers—and search tools—to find and understand your business.
Relevant search terms
Research the services and questions your customers search for, including the conversational questions they ask tools like ChatGPT.
Useful service content
Create clear service pages and practical answers that help people understand what you do, where you work, and why they should contact you.
Local relevance
Connect your services, service areas, and real local work so customers can see where you fit.
Technical foundations
Check crawling, indexing, internal links, and structured business information so search engines and AI search tools can access and interpret your pages.
Reporting & next steps
Review search performance, inquiries, and identifiable AI referral traffic where available. We explain what the data shows and use it to guide the next steps.
ONGOING CLIENT WORK
One website. Connected marketing.
MELBOURNE · WEBSITE · SEO · GOOGLE ADS
Support beyond the website launch.
We built Murphy & Downs’ website and continue to manage it, along with SEO and Google Ads. The work connects the website with how prospective clients find the firm.
Murphy & Downs Law Offices
WHAT HAPPENS NEXT
A conversation. A clear scope. Then the work.
01 · Tell me what you need
Share your website, your most important services, and the towns you serve. Tell us what a good inquiry looks like for your business.
02 · Talk through the plan
We review your search presence and discuss the website, content, and local-search work to prioritize, with a clear scope and cost.
03 · Build on it
We carry out the agreed SEO work, review performance, and adjust priorities as we learn what brings relevant visitors and inquiries.
CLEAR SCOPE. A QUOTE THAT FITS.
Let’s price the work you actually need.
SEO work depends on your website, services, competition, and priorities. We’ll review your situation and propose a scope and cost, with clear expectations about what is included.
A FEW THINGS YOU MIGHT BE WONDERING
Common questions
Can you guarantee rankings or mentions in AI answers?
No. Google and AI tools decide which results and sources to show. We improve your content, business information, and technical foundations to support visibility, but we cannot promise a ranking, citation, or recommendation in ChatGPT or any other platform.
How soon will I see results?
SEO takes ongoing work. We’ll discuss the starting point and what to monitor; we won’t promise a fixed result or date.
Is SEO the same as Google Ads?
No. SEO works on organic visibility. Google Ads uses a separate advertising budget to run paid campaigns. We can discuss either or both.
Do I need a new website first?
Not necessarily. We can review the existing site and identify which improvements matter before recommending a larger project.
LET’S GET STARTED
What should customers be finding you for?
Tell me which services matter most, where your customers are, and how people find you today. We’ll look at your current website and talk through the search work worth prioritizing.